Wednesday, November 20, 2019

Task 2: What are social media tools?

Here’s five different types of social media tools / applications. These are great communication tools for everyone but can also be great marketing tools for businesses.

1) Instagram Home: https://www.instagram.com/

Instagram allows people to share their photos & videos and to engage with others – a dream tool for narcissists that want to show off their (surgically enhanced) faces, toned bodies and big boobs, etc.!


2) Twitter Home: https://twitter.com/

In the Twitter world, “Keep It Short & Simple” is the way to go. Good for social networking, breaking news and quickly spreading words… in “25 words of less”. Savvy corporations keep an eye on Tweets for any complaints and other negative comments about themselves and use them to improve their services (or ‘counter attack’ by posting their own Tweets!).


3) Facebook Messenger Home: https://www.facebook.com/messenger/

This is an instant messaging app owned by Facebook, although you don’t need to have a Facebook account to use this service. Basically, Facebook Messenger is a texting app with lots of perks. You can send text messages (perhaps with Emojis), images and videos; play games; make voice or video calls (for FREE on Wi-Fi!) and much more.


4) LinkedIn (Australia) Home: https://au.linkedin.com/

This is a great tool that allows employers / recruiters and job-seekers to connect with each other, and professional people to network among themselves. Employers can post their job vacancies, while job-seekers can post their profiles and CVs in the hope that they would be head-hunted by some high-flying corporation.


5) Google Analytics Home: https://analytics.google.com

This is Google’s free web analytics service that tracks and reports website traffic – meaning that businesses that use this tool can see who’s visiting their websites, and how often, etc. Which in turn allows them to analyse those visitors and create reports. A ‘Must’ tool for any business that operates a website.

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